overview
What is RealPage Knock?
RealPage Knock is an AI-powered CRM tool developed by RealPage that enables multifamily and SFR teams to manage leads and optimize the leasing lifecycle. It offers omnichannel communication through AI-enabled voice, chat, email, and SMS. This platform serves as a centralized customer relationship management solution specifically designed for property management, unifying marketing, leasing, communication, and analytics tools. Its primary objective is to attract high-quality leads, accelerate conversion rates, and enhance the overall renter experience. RealPage acquired Knock CRM in September 2022, integrating its offerings into RealPage's comprehensive suite of AI, yield management, and smart property management solutions. The platform supports centralized leasing, allowing agents to manage multiple properties from a single dashboard, and provides robust marketing attribution analytics to optimize spend.
