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Onden Review

Onden is an AI deal strategist software designed for complex B2B sales, particularly for technology, SaaS, and professional-services sales teams.

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Onden — product screenshot

Why it matters

1Onden Pro is available for $69/user/month annually or $89/month monthly.
2The platform offers a free tier allowing users to run one live deal without requiring a credit card.
3Onden integrates with existing CRM systems to guide future sales actions.
4It provides deal readiness scoring and generates comprehensive win plans with assigned owners and dates.

About Onden

Business Model
Subscription SaaS
Free Credits
Run one live deal free. No card required.
Target Audience
B2B sellers, sales leaders, CROs

Pricing Plans

Onden Pro
$69/user/month
  • • Complete deal execution product
Onden Pro (monthly)
$89/month
  • • Complete deal execution product
Enterprise
custom priced
  • • Management Portal for sales leaders and pursuit teams

overview

What is Onden?

Onden is an AI deal strategist tool developed by Onden that enables B2B sellers to navigate complex deals by researching customers, identifying value and weaknesses, and providing actionable next steps to win deals. It functions as an intelligent workspace for B2B sales, bringing deal strategy, stakeholders, risks, actions, and momentum into one place.

features

Key Features of Onden

Onden provides a suite of features designed to enhance B2B sales processes, focusing on strategic guidance and actionable insights within live sales opportunities.

  • Researches customer strategy and market pressures to identify problems.
  • Identifies weaknesses in the deal and potential risks.
  • Provides prioritized next actions with assigned owners and dates.
  • Maps the buying group and key stakeholders within an organization.
  • Creates customer-specific value propositions and quantifies the cost of inaction.
  • Offers AI deal coaching with structured deal reviews and prescriptive advice.
  • Generates persona-specific sales content and proposals.
  • Optimizes sales pitches and client interactions based on deal context.
  • Scores deal readiness, providing a diagnostic view of the pursuit.

use cases

Who Should Use Onden?

Onden is primarily designed for sales professionals and teams involved in complex B2B sales, particularly within technology, SaaS, and professional services sectors.

  • Sales Professionals: For navigating complex deals, identifying risks, and generating actionable next steps.
  • Sales Leaders: For continuous coaching of sales opportunities and gaining diagnostic views of deal readiness.
  • B2B Sales Teams: For streamlining deal strategy, stakeholder management, and personalized client engagement.
  • Enterprise Sales Teams: For building robust value cases, protecting pricing, and accelerating deal closures.
  • CTOs, CMOs, CFOs, CEOs: For understanding buyer personalities, motivations, and decision styles to optimize sales pitches.

how to use

How to Use Onden

Onden allows users to begin strategizing on a live deal before creating an account, providing an immediate way to assess its capabilities.

  • 1Access the Onden platform via its official website, onden.ai.
  • 2Initiate a new deal by entering relevant information about a live sales opportunity.
  • 3Utilize Onden's research capabilities to gather customer and market insights.
  • 4Leverage the platform to build a value case and identify key stakeholders.
  • 5Review the generated win plan and deal readiness score for actionable steps.
  • 6Implement Onden's coaching advice to refine sales strategies and client interactions.

pricing

Onden Pricing & Plans

Onden offers a tiered pricing structure, including a free option for initial evaluation and paid plans for full access to its features. Users can run one live deal free without requiring a credit card.

  • Free Tier: Run one live deal, no card required.
  • Onden Pro (Annual): $69/user/month, billed annually.
  • Onden Pro (Monthly): $89/month, billed monthly.
  • Enterprise: Custom priced, designed for larger organizations with specific requirements.

Pros

  • +Provides specific, actionable next steps to win complex B2B deals.
  • +Helps build strong, customer-centric value cases using customer's own numbers.
  • +Offers continuous AI deal coaching and structured deal reviews within live opportunities.
  • +Identifies missing stakeholders and scores deal readiness for diagnostic insights.
  • +Aids in price protection by strengthening the value proposition, reducing discounting.
  • +Integrates with existing CRM systems, enhancing rather than replacing current workflows.

Cons

  • −Specific user reviews and testimonials are not readily available, making independent assessment challenging.
  • −Explicit pricing details for the Enterprise tier are not publicly disclosed, requiring direct inquiry.
  • −The platform is described as being 'in active development' and 'in active beta,' which may imply evolving features or stability.
  • −Information on specific AI models or multimodality capabilities used by Onden is not provided.
  • −The tool's effectiveness is highly dependent on the quality of input data from live sales opportunities.

Similar Tools

Onden vs Competitors

Onden positions itself as an AI deal strategist, differentiating from generic AI assistants and CRM systems by focusing on in-deal strategic guidance and value case building. It complements established sales methodologies like MEDDPICC, Challenger, SPICED, or Sandler.

1

nRev AI

Provides autonomous GTM agents, AI workflow orchestration, intelligent data enrichment, and predictive forecasting for end-to-end revenue workflows, aligning with Onden's deal strategy and sales cycle optimization.

Visit→
2

Sai by Simular

Offers a cross-platform autonomous agent that works across CRM, email, LinkedIn, and calendar, providing comprehensive sales assistance that can include deal guidance.

View on Stork→
3

Gong

Focuses on revenue intelligence, providing insights into deal health, risks, and next best actions through conversation intelligence and deal analytics, which complements Onden's deal strategy.

Visit→
4

Salesforce Einstein

Offers AI capabilities integrated into Salesforce CRM for sales forecasting, lead scoring, and deal insights, providing intelligence to guide sales opportunities similar to Onden's strategic guidance.

Visit→

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