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Loom Review

Loom provides a platform for recording and sharing video messages, designed to facilitate asynchronous communication and team collaboration.

shipped Aug 7, 2026freemium
Domain rating91Monthly visits378K/mo
Loom — product screenshot

Why it matters

1Acquired by Atlassian in October 2023 for approximately $975 million.
2Loom AI Suite launched in August 2023, introducing features like filler-word removal and auto-summaries.
3Integrates with Google Workspace, Slack, Salesforce, Figma, and Jira.
4Offers a freemium model with a Starter plan capped at 25 videos and 5-minute recording lengths.

overview

What is Loom?

Loom is an AI-powered video messaging tool developed by Loom that enables individuals and teams to record and share video messages. It facilitates asynchronous communication by allowing users to capture screen, webcam, or both, along with audio, for conveying messages, providing feedback, and conducting walkthroughs without live meetings. The platform integrates AI-assisted features such as summaries and chapters for recorded videos, focusing on efficient recording and sharing workflows to enhance productivity in professional environments.

features

Key Features of Loom

Loom's feature set is designed to streamline video communication and collaboration, incorporating AI to enhance content creation and management. Key capabilities include screen and webcam recording, AI-driven content summarization, and integration with widely used professional tools.

  • Recording and sharing video messages (screen, webcam, or both)
  • AI-assisted features: auto-titles, summaries, and chapters for videos
  • AI bug reports: captures technical details (device/browser/OS, console errors, network activity) with Jira integration
  • Video editing: trim, stitch clips, add backgrounds, text, arrows, box overlays
  • Filler-word removal from transcripts and audio (Loom AI Suite)
  • Transcript-based editing: edit videos by modifying the automatically generated transcript
  • Live Rewind: pause and trim mid-recording for corrections
  • Background noise reduction: focuses on speaker's voice by reducing ambient noise
  • Integrations with Google Workspace, Slack, Salesforce, Figma, Jira
  • Available as a Chrome extension, desktop app, and mobile app

use cases

Who Should Use Loom?

Loom is primarily utilized by professionals and teams seeking to enhance asynchronous communication and collaboration through video. Its design supports various use cases across different departments and industries.

  • Remote and Distributed Teams: For asynchronous updates, explanations, and feedback, reducing reliance on scheduled meetings.
  • Sales and Marketing Professionals: To create personalized pitches, product demos, and engaging prospect communications.
  • Product Development Teams: For providing design handoffs, reporting bugs with visual context, and sharing project updates.
  • Educators and Trainers: To convey information, demonstrate procedures, and provide tutorials to students or trainees.
  • Customer Support: For creating visual guides and troubleshooting steps to assist customers more effectively.

how to use

How to Use Loom

Loom facilitates quick video recording and sharing through its various applications. Users can initiate a recording, capture their desired content, and instantly receive a shareable link.

  • 1Install the Loom Chrome extension, desktop app, or mobile app.
  • 2Launch the application and select recording preferences (screen, camera, or both, with audio input).
  • 3Click the 'Start Recording' button to begin capturing content.
  • 4Perform the desired demonstration, explanation, or message.
  • 5Click 'Stop Recording' when finished; Loom automatically processes the video.
  • 6A shareable link is generated instantly, allowing for distribution via email, messaging apps, or embedded directly into other platforms.

pricing

Loom Pricing & Plans

Loom operates on a freemium model, offering a free tier with limitations and paid plans for expanded functionality. Pricing adjustments for existing customers are anticipated by November 30, 2025, following the Atlassian acquisition.

  • Freemium (Starter Plan): Free, limited to 25 videos per user and a maximum recording length of 5 minutes per video. Includes basic editing and AI features.
  • Business Plan: Paid tier, offers unlimited videos, longer recording times, advanced editing, custom branding, and team collaboration features. Specific pricing details are available on the Loom website.
  • Enterprise Plan: Custom pricing for larger organizations requiring advanced security, administration, and dedicated support. Specific pricing details are available upon contact with sales.

Pros

  • +Ease of use and intuitive interface for quick recording and sharing.
  • +AI-powered features like auto-summaries, chapters, and filler-word removal enhance video utility.
  • +Strong integrations with Atlassian products (Confluence, Jira) and other professional tools (Slack, Salesforce).
  • +Facilitates efficient asynchronous communication, reducing the need for live meetings.
  • +Available across multiple platforms: Chrome extension, desktop app, and mobile app.

Cons

  • −Free Starter plan has significant limitations (25 videos, 5-minute length) which can be restrictive.
  • −Some users report occasional bugs, glitches, and issues with the recording interface.
  • −Processing time for larger recordings can be slow for some users.
  • −Limited advanced video editing capabilities compared to dedicated video editing software.
  • −Reports of unexpected charges and difficulties with billing and payment have been noted by users.

Policies

Pricing Page

View Pricing→

Similar Tools

Loom vs Competitors

Loom competes with various screen recording and video messaging tools, each offering distinct advantages in features, target audience, and pricing structure.

1
OBS Studio↗

It is a powerful, professional-grade live streaming and video recording software with extensive customization options.

OBS Studio offers far more control and features for recording and streaming, but it has a steeper learning curve and lacks the integrated, quick sharing and AI-assisted features of Loom. It requires local installation and manual file management.

2
ShareX↗

ShareX is a lightweight, highly customizable screenshot and screen recording tool for Windows with extensive upload and automation capabilities.

ShareX is free and offers more advanced capture and upload options than Loom, but it is Windows-only, lacks built-in video hosting/AI features, and its interface is less streamlined for quick video messaging.

3
Vidyard↗

Vidyard focuses on video for sales and marketing, offering robust analytics and integrations alongside screen recording.

Vidyard's free tier provides similar recording and sharing capabilities to Loom, but its advanced features are geared towards business use cases like lead generation and analytics, which Loom doesn't emphasize as much.

4
Zight↗

Zight provides quick screen recording, GIF creation, and screenshot capture with instant shareable links, focusing on speed and simplicity.

Zight offers a very similar quick capture and sharing workflow to Loom, but its free tier has more limitations on video length and features compared to Loom's free offering, and it lacks Loom's AI-powered video summaries.

5
ScreenPalOn Stork

ScreenPal offers an easy-to-use screen recorder and video editor, making it suitable for educational and personal use.

ScreenPal provides a straightforward recording and basic editing experience similar to Loom, but its free tier often includes watermarks and has fewer advanced features like AI summaries or robust team collaboration tools.

See every Loom alternative, compared→

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