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Echo Review

Echo is a feedback management tool that collects user feedback from various sources and automatically scores submissions based on sentiment.

shipped Aug 22, 2026researchfreemium
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Echo — product screenshot

Why it matters

1Offers a freemium pricing model with a Free tier at $0/month and a Pro tier at $12/month.
2Features a REST API for feedback collection and integrates with a drop-in widget.
3Compliant with ISO/IEC 27001:2022 and SOC 2 Type 2 standards, and HIPAA aligned.
4Provides automatic sentiment scoring and recurring summaries to identify trending issues.

About Echo

Business Model
Subscription SaaS

Pricing Plans

Free
$0/month
  • 1 Project
  • 300 stored feedback
  • 3 AI insights / day
  • 1 AI summary / week
Pro
$12/month
  • Unlimited stored feedback
  • 5 projects
  • 50 AI insights / day
  • 10 AI summaries / day

Leadership

Franco GalfreLinkedIn

Specs

API Available

Yes, public API

Screenshots

overview

What is Echo?

Echo is a feedback management tool developed by Franco Galfre that enables businesses to collect user feedback from various sources and automatically score submissions based on sentiment. It provides recurring summaries to highlight trending issues and streamline feedback analysis.

features

Key Features of Echo

Echo provides a suite of features designed to streamline feedback collection and analysis, leveraging AI for sentiment scoring and summarization.

  • Sentiment analysis for automated feedback scoring.
  • Multi-project workspaces to manage feedback across different initiatives.
  • Team member and invite management for collaborative feedback handling.
  • Publishable and secret keys for secure API access.
  • Integration options including a customized feedback page, a drop-in widget, and a REST API.
  • Automatic submission scoring based on sentiment.
  • Recurring summaries to highlight trending issues and insights.
  • HIPAA alignment, ISO/IEC 27001:2022, and SOC 2 Type 2 compliance.

use cases

Who Should Use Echo?

Echo is designed for product managers, customer success teams, and businesses seeking to efficiently manage and analyze user feedback to inform product development and improve customer satisfaction.

  • Product teams collecting user feedback for feature prioritization and roadmap planning.
  • Customer success departments identifying common pain points and trending issues.
  • Businesses requiring automated sentiment analysis of user submissions.
  • Organizations needing a centralized system for feedback management across multiple projects.
  • Teams seeking to integrate feedback collection directly into their existing workflows via API or widgets.

how to use

How to Use Echo

To begin using Echo, users can sign up for an account and configure their feedback collection methods, such as embedding a widget or utilizing the REST API.

  • 1Sign up for an Echo account at https://echo.builders/.
  • 2Configure a customized feedback page or integrate the drop-in widget into a website.
  • 3Utilize the REST API (documented at https://echo.builders/docs/api) to submit feedback programmatically.
  • 4Monitor automatically scored submissions and recurring summaries within the Echo dashboard.
  • 5Invite team members to collaborate on feedback management and analysis.

pricing

Echo Pricing & Plans

Echo operates on a freemium model, offering a free tier for basic usage and a Pro tier with expanded capabilities for a monthly subscription.

  • Free: $0/month, includes core feedback collection and analysis features.
  • Pro: $12/month, offers advanced features and increased usage limits.

Pros

  • +Automated sentiment analysis and scoring of feedback submissions.
  • +Provides recurring summaries to quickly identify trending issues.
  • +Offers flexible feedback collection methods: custom page, widget, and REST API.
  • +Compliant with ISO/IEC 27001:2022, SOC 2 Type 2, and HIPAA aligned.
  • +Includes a free tier, making it accessible for initial use and evaluation.
  • +Supports multi-project workspaces and team collaboration.

Cons

  • Specific details on the proprietary AI models used are not publicly disclosed.
  • The extent of customization for feedback forms beyond basic branding is not explicitly detailed.
  • Lacks explicit mention of public roadmaps or changelogs, which some competitors offer.
  • No direct integration with popular CRM or project management tools beyond a generic REST API is specified.
  • The 'automation tokens' pricing model for the AI receptionist (a different 'Echo AI') could cause confusion with this feedback tool.

Similar Tools

Echo vs Competitors

Echo differentiates itself in the feedback management landscape through its focus on automated sentiment scoring and recurring summaries, while competitors offer varying feature sets and pricing models.

1
Canny

Canny's Autopilot AI automatically captures, deduplicates, and triages feedback, including sentiment analysis, from various sources.

Canny offers a more comprehensive suite of features including public roadmaps and changelogs alongside feedback collection. While Echo focuses on AI-driven sentiment scoring and summaries, Canny's free tier has a limit on 'tracked users' (those who post, vote, or comment), which can increase costs as your user base grows, unlike Echo's freemium model.

2
Sleekplan

Sleekplan provides an integrated feedback solution with a feedback board, roadmap, changelog, NPS/CSAT surveys, and AI auto-tagging.

Sleekplan offers a broader set of tools including NPS and CSAT surveys, which Echo does not explicitly mention. While Sleekplan includes AI auto-tagging for analysis, Echo's core differentiator is its automatic sentiment scoring and recurring summaries, which might be more deeply integrated into its feedback analysis workflow.

3
Upvoty

Upvoty focuses on simple, project-based feedback collection with voting boards, roadmaps, and custom branding, offering AI-assisted workflows on higher tiers.

Upvoty provides a straightforward feedback board and roadmap solution at a competitive price point. However, its AI-assisted product workflows, which are comparable to Echo's sentiment analysis and summarization, are typically available on higher-priced plans, meaning you might pay more to get similar AI capabilities.

4
Astuto

Astuto is an open-source, self-hosted customer feedback tool that allows you to collect, manage, and prioritize feedback through voting boards.

Astuto offers a completely free and open-source solution, giving you full control over your data and hosting. The trade-off is that it is deliberately minimal and does not include advanced features like AI-powered sentiment analysis or automated recurring summaries, which are central to Echo's offering.

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