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Eat This Much Review

Eat This Much is an AI-powered automated meal planning tool that generates personalized daily and weekly meal plans and grocery lists based on user-defined nutritional goals and dietary preferences.

shipped Aug 5, 2026image-generationfreemium
Domain rating70Monthly visits7.7M/mo
image-generation
Eat This Much — product screenshot

Why it matters

1Generates personalized meal plans and grocery lists based on calorie and macro targets.
2Supports diverse dietary preferences including Keto, Vegan, Paleo, Mediterranean, and Vegetarian plans.
3Accessible via web, iOS, and Android platforms, with rebuilt mobile apps released in December 2025.
4Holds a 4.7-star rating on iOS (from over 22,000 reviews) and 4.6 stars on Android (from over 10,100 reviews).

Specs

API Available

Yes, public API

overview

What is Eat This Much?

Eat This Much is a AI-powered automated meal planning tool developed by Eat This Much that enables individuals and professionals to achieve their dietary and nutritional goals. It generates personalized daily and weekly meal plans based on user-defined calorie targets, macronutrient splits, dietary preferences, food restrictions, budget, and schedule. The platform automates weekly menu creation and shopping lists, focusing on precise nutritional tracking, and is accessible via web, iOS, and Android.

features

Key Features of Eat This Much

Eat This Much provides a comprehensive suite of features designed to automate and personalize meal planning, catering to specific dietary needs and preferences. These features aim to streamline the process of adhering to nutritional goals and managing grocery shopping.

  • Personalized meal plan generation based on calorie and macro targets.
  • Automated grocery list creation, with integration for Instacart and AmazonFresh.
  • Support for various dietary preferences: Keto, Vegan, Paleo, Mediterranean, Vegetarian.
  • Virtual pantry functionality to minimize food waste.
  • Calorie calculator for setting precise nutritional goals.
  • Food logging and tracking capabilities to monitor daily intake.
  • Recipe Clipper and Importer for adding external recipes with nutritional data.
  • Week view of meal plans and offline usable grocery lists in mobile apps (post-December 2025 update).
  • Ability to create leftovers within meal plans.
  • Weight tracking functionality.

use cases

Who Should Use Eat This Much?

Eat This Much is designed for a diverse user base seeking to optimize their dietary habits through automated planning and tracking. Its functionalities cater to individuals with specific nutritional requirements as well as health and fitness professionals.

  • Individuals with specific dietary requirements and preferences (e.g., Keto, Vegan, Paleo) who need structured meal plans.
  • Users aiming to reach specific diet and nutritional goals, such as weight loss or muscle gain, by hitting precise calorie and macro targets.
  • People who want to automate their diet planning and grocery shopping to reduce decision fatigue and save time.
  • Health and Fitness Professionals who require a tool for client meal planning, offering a 'Professional' tier for managing multiple clients.
  • Individuals looking to reduce food waste by utilizing a virtual pantry and optimized grocery lists.

how to use

How to Use Eat This Much

To begin using Eat This Much, users typically define their dietary goals and preferences, after which the platform generates a customized meal plan. The process is designed to be intuitive, guiding users from initial setup to daily meal execution and tracking.

  • 1Create an account on the Eat This Much website or mobile app (iOS/Android).
  • 2Input personal details, including current weight, goal weight, activity level, and desired calorie/macro targets.
  • 3Select dietary preferences (e.g., Keto, Vegan, Paleo) and any food restrictions.
  • 4Generate a daily or weekly meal plan based on the specified criteria.
  • 5Review the generated plan, swap meals, or customize recipes as needed.
  • 6Utilize the automatically generated grocery list for shopping, with optional integration for Instacart or AmazonFresh.
  • 7Track daily food intake and monitor progress towards nutritional goals within the platform.

pricing

Eat This Much Pricing & Plans

Eat This Much operates on a freemium model, offering a free tier with basic functionalities and paid options for advanced features. Specific pricing for paid tiers is not provided in the source data, but the freemium model indicates a core free offering with premium upgrades.

  • Freemium: Free + Paid options

Pros

  • +Automated generation of personalized meal plans and grocery lists, reducing decision fatigue.
  • +Strong support for diverse dietary preferences (Keto, Vegan, Paleo, Mediterranean, Vegetarian).
  • +High user satisfaction with 4.7-star iOS and 4.6-star Android ratings.
  • +Integration with grocery delivery services like Instacart and AmazonFresh.
  • +Includes a Recipe Clipper and Importer for adding custom recipes with nutritional data.
  • +Offers a 'Professional' tier for coaches and trainers to manage client meal plans.

Cons

  • −Algorithm can become repetitive with recipes after 3-4 weeks, even with variety settings maximized.
  • −Auto-generated grocery lists can be extensive, leading to purchasing many different ingredients.
  • −Some recommended meals may contain excessive sodium (up to 9,800 mg) and dietary cholesterol, potentially exceeding health guidelines.
  • −Macro calculations are primarily designed for individuals, making it less suitable for family meal planning.
  • −The 'Professional' tier offers limited white-label branding, meaning clients still see the Eat This Much interface.

Policies

Pricing Page

View Pricing→

Similar Tools

Eat This Much vs Competitors

Eat This Much distinguishes itself in the meal planning and nutrition space by focusing on automated meal generation, contrasting with tools primarily centered on reactive food logging. It competes with a range of applications, each with distinct strengths.

1
Mealime↗

Focuses on providing quick, healthy meal plans with recipes that can be cooked in 30 minutes or less, along with an organized grocery list.

Mealime offers a simpler, more streamlined experience for healthy weeknight dinners and grocery lists, but it is less focused on precise macro tracking and automated meal generation compared to Eat This Much.

2
Cronometer↗

Provides highly detailed tracking of macronutrients and micronutrients, with a focus on data accuracy from a verified food database.

Cronometer excels at granular nutritional tracking, offering more detail on vitamins and minerals than Eat This Much. However, it requires more manual effort to create and manage meal plans, as it's primarily a food tracker rather than an automated meal planner.

3
Prospre↗

Automatically generates meal plans tailored to specific calorie and macronutrient goals, including support for carb cycling and adjusting for 'treats'.

Prospre is very similar to Eat This Much in its core function of automated, macro-focused meal plan generation. It may offer more flexibility in adapting plans for specific dietary strategies like carb cycling or incorporating occasional indulgences.

4
MyFitnessPalOn Stork

Integrates meal planning and grocery list generation within a widely used platform for comprehensive food logging, exercise tracking, and community support.

While MyFitnessPal's base app is free for tracking, its dedicated Meal Planner feature, which directly competes with Eat This Much's automation, requires a Premium+ subscription. It offers a vast food database and a familiar ecosystem for many users.

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