Clearbit, now rebranded as Breeze Intelligence by HubSpot, is a B2B data enrichment and intent platform that processes public and proprietary data into standardized company and contact intelligence.
Why it matters
overview
Clearbit is a B2B data enrichment and intent platform developed by Clearbit (now HubSpot) that enables go-to-market teams to convert unstructured information into standardized company and contact intelligence. It provides data for leads, contacts, and accounts with global coverage, aiming to supply precise and reliable data for sales and marketing operations.
features
Clearbit, operating as Breeze Intelligence within HubSpot, offers a suite of features designed for B2B data enrichment and sales intelligence. These capabilities leverage LLMs to process diverse data sources, providing granular insights for go-to-market strategies.
use cases
Clearbit (Breeze Intelligence) is primarily designed for B2B organizations, particularly those utilizing HubSpot, that require accurate and comprehensive data for their sales and marketing initiatives. Its capabilities support various go-to-market functions.
how to use
Clearbit's functionalities are now integrated into the HubSpot ecosystem as Breeze Intelligence. Users must have a paid HubSpot subscription to access its features, which are designed to enhance data within HubSpot CRM and marketing tools.
pricing
Clearbit is no longer available as a standalone product. Its features are now exclusively accessible through a paid HubSpot subscription, under the brand Breeze Intelligence. Specific pricing for Breeze Intelligence is bundled within HubSpot's various subscription tiers, which typically range from Starter to Enterprise levels, with costs varying based on features, number of contacts, and user seats.
Similar Tools
Clearbit (Breeze Intelligence) is positioned as a robust B2B data provider, particularly strong for companies already integrated with HubSpot. Its focus is on high-quality company-level enrichment, intent signals, and activation workflows deeply embedded within the HubSpot platform.
Specializes in finding and verifying professional email addresses, offering an enrichment API that provides contact and company details based on an email.
Hunter.io is more focused on email-centric data and finding contact information, whereas Clearbit provides broader company and contact intelligence, including intent data. Hunter.io's enrichment might be less comprehensive in terms of company-level insights.
Focuses on GDPR-compliant email finding and verification, enriching contact data directly within CRMs without using external databases.
Dropcontact excels at finding and verifying emails and enriching basic contact info, but it may not offer the same depth of company-level data or intent signals that Clearbit provides. It prioritizes compliance and real-time email verification.
Combines a vast B2B database with sales engagement tools, offering a more integrated solution for sales teams, including enrichment capabilities.
Apollo.io offers a comprehensive sales intelligence platform with enrichment capabilities, but its free tier might have limitations on the depth of enrichment compared to Clearbit's paid offerings. Clearbit's focus is purely on data enrichment and intent, while Apollo integrates this into a broader sales workflow.
Provides a suite of tools for lead generation, including email finding, verification, and drip campaigns, alongside basic contact and company enrichment.
Snov.io is a broader lead generation platform with enrichment as one component, whereas Clearbit is a dedicated data enrichment and intent platform. Snov.io's enrichment might not be as deep or comprehensive as Clearbit's, especially regarding advanced company insights or intent data.
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