#how-ai-works

How AI Decides Which Brands to Recommend (and How to Get Cited)

AI recommends brands with two engines: training-data recall and live web retrieval — and neither takes payment. Both reward the same thing: a consistent, credible, well-corroborated web presence. Here's how the machinery works, which sources AI cites most (Reddit, Wikipedia, review sites, press), what Princeton's GEO research found makes content citable, and the honest playbook to get named.