SendPulse is an all-in-one marketing platform that provides email, SMS, and web push notification services, including a visual chatbot builder with AI integration.
Why it matters
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overview
SendPulse is a multi-channel marketing automation tool that enables businesses to engage customers across various communication channels and streamline sales and marketing efforts. It integrates email, SMS, web push notifications, and an AI-driven chatbot builder into a unified platform.
features
SendPulse provides a comprehensive suite of marketing tools designed for multi-channel engagement and automation. Its core features include email marketing, a visual chatbot builder with advanced AI capabilities, and an integrated CRM system.
use cases
SendPulse is primarily utilized by small to medium-sized businesses across various industries seeking to optimize their marketing and sales processes. It is designed for organizations that require a unified platform for multi-channel customer engagement and marketing automation.
how to use
To begin using SendPulse, users typically register for an account and then configure their desired marketing channels, such as email, SMS, or chatbots. The platform offers visual builders and templates to facilitate campaign creation and automation setup.
pricing
SendPulse operates on a paid subscription model, with specific pricing adjustments announced for certain tools. As of March 2, 2026, the chatbot builder plan for up to 500 subscribers is priced at $12 per month. Pricing for transactional emails, online courses, email verification, web push, SMS, and Viber campaigns largely remained unchanged following the 2026 adjustments. Users had the option to secure current prices by purchasing an annual subscription before the March 2, 2026, adjustment date.
Pricing Page
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SendPulse differentiates itself in the marketing automation landscape through its comprehensive multi-channel offering, particularly its integrated AI chatbot builder, which provides advanced AI-driven responses and flow generation.
It offers a comprehensive suite of email, SMS, and transactional email services with a strong focus on marketing automation and CRM.
While Brevo provides email, SMS, and a live chat feature, it lacks the dedicated visual AI chatbot builder for automated, AI-driven responses that SendPulse offers.
It specializes in building interactive chatbots for platforms like Facebook Messenger, Instagram, WhatsApp, SMS, and Email, with a visual flow builder.
ManyChat excels at chatbot creation and conversational marketing across multiple channels, but it is more chatbot-centric and may not offer the same breadth of traditional email marketing features or native web push notifications as SendPulse.
It is an email and SMS marketing automation platform specifically designed for e-commerce businesses, including web push notifications and pop-ups.
Omnisend provides robust email, SMS, and web push notification capabilities with strong e-commerce integrations, but it does not include a native AI chatbot builder like SendPulse.
As an open-source marketing automation platform, it provides core features like email marketing, landing pages, and campaign management that can be self-hosted and customized.
Mautic offers a powerful, customizable open-source solution for marketing automation, but it requires self-hosting and more technical expertise, and out-of-the-box it lacks the integrated SMS, web push, and AI chatbot builder found in SendPulse.
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