View all AI news articles

The Rise of Generative AI: A Game-Changer for Operating Systems

May 17, 2024


As advancements in AI technology continue to unfold, the question arises: who stands to gain the most? Is it startups, cloud platforms, or perhaps the companies developing generative AI models themselves? Interestingly, one often-overlooked player in this landscape is the operating system (OS).

The New Wave of OS Updates

Last week, Microsoft unveiled a range of new products, including Microsoft Copilot for Windows 11. This "everyday AI companion" is not just another feature; it's a game-changer. It marks the first time in years that an OS update has generated genuine excitement.

The Stagnation of Operating Systems

Have you ever stopped to consider how little your computing experience has changed from one OS version to another? Whether you're using Windows, macOS, or even iOS, the core experience remains largely the same. Operating systems have become mere platforms for running other applications. For instance, if you're using Google Chrome, it doesn't matter which OS you're on; the browser experience remains consistent.

Why AI Integration Matters

The integration of AI into the OS could disrupt this status quo. Unlike AI in specific apps, which is limited to the data and functionalities of those apps, OS-level AI has the potential to interact with multiple applications. This opens up the possibility for more powerful and broad functionalities. For example, an intelligent OS could execute complex tasks across different apps, something that individual apps can't do due to permission limitations.

The Cost Factor

However, this innovation comes with its own set of challenges, primarily related to cost. Running generative AI models isn't cheap. As AI capabilities within the OS improve, users will likely need to upgrade more frequently, which could incur costs. Microsoft may offset this by introducing more ads into Windows or limiting advanced AI features to Microsoft 365 subscribers.

The Future is Bright

Despite these challenges, the integration of AI into operating systems offers a promising future. It's about time we moved beyond the limitations of current OS functionalities. The advent of AI-powered digital assistants at the OS level could revolutionize how we interact with our computers.


Q: What is Microsoft Copilot?
A: Microsoft Copilot is an "everyday AI companion" integrated into Windows 11, designed to assist users in various tasks.

Q: How will AI in the OS be different from AI in individual apps?
A: AI integrated at the OS level has the potential to interact with multiple apps, offering broader and more powerful functionalities.

Q: Will integrating AI into the OS be costly?
A: Yes, running generative AI models can be expensive, and this cost will likely be passed on to the user in some form.

Q: Could this lead to more ads in the OS?
A: It's possible that to offset costs, companies like Microsoft might introduce more ads into their operating systems.


The integration of generative AI into operating systems is a significant step forward in the tech world. While there are challenges to overcome, particularly concerning costs, the potential benefits far outweigh the downsides. It's an exciting time to be a user, as we stand on the brink of a new era in computing.

Recent articles

View all articles